**What are some of the barriers for environmental start-ups?** Why is it so difficult for environmental start-ups to succeed? The development of a sustainable product is only part of the story when it comes to creating a successful venture. There will be many requirements for funds that will need to be invested into researching, manufacturing, developing technology, and growing the venture as a whole. This might be tough for an emerging business to face off against an established one that has more resources to offer. The products and services of the green start-ups must be not only [sustainable startup](https://accountance.net/green-startup-company/) but also affordable and practical for their customers.